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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - 5 Signs Your Nonprofit Website Needs a Refresh - Transform Your Nonprofit's Digital Presence</image:title>
      <image:caption>Ready to turn your website into a powerful mission-driving machine? Download my FREE Guide, “How to Turn Your Nonprofit Website into a 24/7 Fundraiser” and discover exactly what your site needs to attract more donors, volunteers, and supporters.</image:caption>
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      <image:caption>Learn how to use and get the most out of the industry-standard online analytics tool so that you always know how well your marketing-communications are performing.</image:caption>
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      <image:caption>I have scoured the internet from email to websites, to social media, to find the best examples of nonprofit storytelling and I've put them all together in this guide. So hopefully you will be inspired in your nonprofit storytelling, too. Click the link below to download and get these nonprofit storytelling examples that you can use to inspire your next tweet or post or blog, or even appeals letter.</image:caption>
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      <image:caption>I have scoured the internet from email to websites, to social media, to find the best examples of nonprofit storytelling and I've put them all together in this guide. So hopefully you will be inspired in your nonprofit storytelling, too. Click the link below to download and get these nonprofit storytelling examples that you can use to inspire your next tweet or post or blog, or even appeals letter.</image:caption>
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      <image:title>Blog - The 3 Most-Effective Nonprofit Marketing Strategies You Must Use in 2022 - FREE: Beyond Social Media Workshop</image:title>
      <image:caption>Download the workshop slides and worksheet to access 3 powerful marketing principles that work today and learn how to leverage the 3 most effective nonprofit marketing strategies that will bring new supporters to your mission.</image:caption>
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      <image:title>Blog - 7 Things to Ask Before You Hire a Nonprofit Marketing Consultant - FREE: Content Multiplier Guide</image:title>
      <image:caption>Learn a step-by-step plan to leverage the content you create to reach new nonprofit donors, volunteers, and supporters.</image:caption>
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      <image:title>Blog - Nonprofit Marketing Trends 2022 - FREE: Content Multiplier Guide</image:title>
      <image:caption>Learn a step-by-step plan to leverage the content you create to reach new nonprofit donors, volunteers, and supporters.</image:caption>
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      <image:title>Blog - 5 things you must do before writing your nonprofit marketing plan - Align your marketing &amp;amp; communications into campaigns. You should have a campaign in your marketing plan for every quarter of the year. (Copy)</image:title>
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      <image:title>Blog - 5 things you must do before writing your nonprofit marketing plan - Create a clear value proposition. Your value proposition says, "This is why we're here and this is why you should care." (Copy)</image:title>
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      <image:caption>Nonprofit Distinction Framework. A pyramid with three levels. On the bottom level, Audience. Who do you serve? Who do you want to support your mission? Who do you want to advocate for your organization? On the middle level, Approach. How do you solve the problem that your mission addresses? On the top level, Affect. How do you create emotional connection?</image:caption>
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      <image:caption>Stand out in the hearts and minds of your ideal donors with these 3 steps!</image:caption>
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      <image:title>Blog - How to write headlines that get noticed - Supercharge your writing</image:title>
      <image:caption>FREE checklist, “10 questions to supercharge your copywriting”</image:caption>
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      <image:caption>“Copywriting is the art and science of persuasion through words.”</image:caption>
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      <image:title>Sandbox - Branding Basics</image:title>
      <image:caption>Your nonprofit brand is what the world remembers when they think of you. Learn how to create a memorable brand.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ab2b69296d4558c29c6ef92/1534179940723-4TX8FJRIUS1IMQZ2YF0E/6-Strategies-Website-Mockup-Square.png</image:loc>
      <image:title>Sandbox - Relaunch your website</image:title>
      <image:caption>If your website doesn't inspire confidence, you may need to update it. Here's my free guide to help you get inspired.</image:caption>
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    <image:image>
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      <image:title>Sandbox - Another awesome thing</image:title>
      <image:caption>Yes, here it is! A cool thing that I offer for my audience. Let's make this extra long so that I can see how the text will behave when there's more than just two simple lines of it.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ab2b69296d4558c29c6ef92/1534183326781-EAZORXPARHG8D6MPUKK1/Artboard+1.png</image:loc>
      <image:title>Sandbox - Here's a lovely headline of things I want them to read</image:title>
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    <image:image>
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      <image:title>Sandbox - Branding Basics</image:title>
      <image:caption>Your nonprofit brand is what the world remembers when they think of you. Learn how to create a memorable brand.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ab2b69296d4558c29c6ef92/1534179940723-4TX8FJRIUS1IMQZ2YF0E/6-Strategies-Website-Mockup-Square.png</image:loc>
      <image:title>Sandbox - Relaunch your website</image:title>
      <image:caption>If your website doesn't inspire confidence, you may need to update it. Here's my free guide to help you get inspired.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ab2b69296d4558c29c6ef92/1534180130493-7KZKNFR52V3CA8QUM3E1/Death_to_stock_photography_Wake_Up_2.jpg</image:loc>
      <image:title>Sandbox - Another awesome thing</image:title>
      <image:caption>Yes, here it is! A cool thing that I offer for my audience. Let's make this extra long so that I can see how the text will behave when there's more than just two simple lines of it.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ab2b69296d4558c29c6ef92/1534183326781-EAZORXPARHG8D6MPUKK1/Artboard+1.png</image:loc>
      <image:title>Sandbox - Here's a lovely headline of things I want them to read</image:title>
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      <image:title>Nonprofit Marketing Resources</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5ab2b69296d4558c29c6ef92/1567018577895-C0W4R35AU64DPYJOQI1W/MYM-Logo-Azul.png</image:loc>
      <image:title>Nonprofit Marketing Resources</image:title>
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    <lastmod>2025-09-04</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5ab2b69296d4558c29c6ef92/1562891513043-8TUG55GFQRLFG6UA6FUP/IMG_7524+circle.png</image:loc>
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    <image:image>
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      <image:title>Monthly Letter - Connecting with donors around the world</image:title>
      <image:caption>In 2018, FIUTS re-launched their website with a gorgeous, mobile-friendly design. The website presents a professional yet approachable image to potential donors, volunteers, and sponsors. It’s received rave reviews and an increase in visitor traffic thanks to how easy to use it is.</image:caption>
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    <image:image>
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      <image:title>Monthly Letter - Finding the best and brightest students</image:title>
      <image:caption>For Alfie’s Fund, we created a marketing campaign that integrated promotional video, Facebook ads, email, and print materials. It enabled the foundation to fill their inaugural scholarship cohort with some of the brightest, most remarkable students from diverse backgrounds. They’ve repeated that campaign three times now with the same stellar results.</image:caption>
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    <image:image>
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      <image:title>Monthly Letter</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ab2b69296d4558c29c6ef92/1563506770250-KWWJZW0MKE0QDDFIBBSB/Marketing%402x.png</image:loc>
      <image:title>Monthly Letter</image:title>
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    <image:image>
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      <image:title>Monthly Letter</image:title>
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      <image:title>Sandbox Index - Here's a thing.</image:title>
      <image:caption>And a lovely description of the thing.</image:caption>
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    <lastmod>2026-03-25</lastmod>
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